Frontier Days Post Profit For 3rd Straight Year
CHEYENNE, Wyo. (AP) — Frontier Days made more than $500,000 in 2012, the third straight year the event has posted a profit.
The Associated Press reported Thursday that the gain came despite the fact that admissions revenue was down about 4 percent in 2012 over 2011. In 2011, there were two sold-out shows featuring Jason Aldean and the Zac Brown Band along with shows by Kid Rock and Toby Keith.
Last year’s night show attendance was still the third-highest for Frontier Days, ranking behind 2011 and 1996.
Frontier Days executive director Dan Cheney said that the event has been making money in recent years because of a better show lineup, better deals with the performers and attention to the sales of food, drinks and merchandise.