Cheyenne Frontier Days CEO Calls 2017 A Banner Year
Despite a decline in profits and attendance from the year before, Cheyenne Frontier Days CEO Tom Hirsig calls the 2017 edition of CFD a "banner year" in a report on theannual event released on Wednesday.
Hirsig says the numbers from last year are somewhat deceptive because Frontier Days had a huge year in 2016. He also says he thinks the poor state of the Wyoming economy last year was a problem, especially in terms of sponsorships.
The report shows overall ticket sales last year were down from 259,000 in 2016 to 201,000 in 2017. Frontier nights revenues were down by 8 percent last year compared to 2016. Rodeo attendance, however, went up by one percent over that same period.
Net profits went down from a little under $1.5 million in 2016 to a little over $887,000 last year.
In the report, Hirsig says overall "Attendance is dependent on the night show lineup," adding the night show lineup was not as strong last year as in 2016. Even so, Jason Aldean drew the 12th largest night show crowd in Frontier Days history last year and the Championship Bull Riding attendance was up slightly as well.
Even with the overall drop in ticket sales 2017 was the 9th best year ever in that category.